eCommerce Tips

Tutorials & tips on Content and eCommerce Marketing. Ecommerce transactions between a merchant and a consumer include several intermediaries. The process is akin to a toll booth on a turnpike. As the shopper speeds along his buying journey, various processors and banks interrupt the trip and snip a percent or two from the purchase amount. … Read more

Some advice about Content & eCommerce Marketing. The Competition and Markets Authority (CMA) in the UK is investigating Amazon on its dominant position in the UK. Amazon could be distorting competition. “Any loss of competition is a loss to consumers”, says Sarah Cardell, general counsel at CMA. It is not the first time that online … Read more

Some helpful advice about eCommerce & Content Marketing. The Organisation for Economic Co-operation and Development is an intergovernmental agency with 38 member countries, founded in 1961 in France to stimulate economic progress and world trade. The OECD’s “AI Policy Observatory” tracks artificial intelligence research and advancement. This includes the number of annual AI-related research papers … Read more

Some tips about eCommerce & Content Marketing. BigCommerce has announced that it will expand into Denmark, Norway, Austria and Sweden. The expansion comes six months after its launch in Germany and Spain. Sellers of all sizes can build their online store with local storefronts. Ecommerce software provider BigCommerce is expand into the DACH and Nordic … Read more

Some tips on eCommerce & Content Marketing. Researching your market can help learn about customers, discover new product potential, or even analyze competitors. Here is a list of tools and resources to conduct market research. There are survey and feedback tools to query and analyze your shoppers and data tools and resources to study your … Read more

Some helpful advice about Content and eCommerce Marketing. Dutch shoppers expect to buy more online in the next few years, in particular health, beauty and food products. For the first time, over half of consumers say they will buy more on their smartphone in 5 years. That is what an annual research by Dutch industry … Read more

Tutorials & tips on eCommerce and Content Marketing. Most ecommerce companies have an active email marketing program. But many new businesses do not. In this post, I will review the basics of launching an email marketing program. Build Your List Growing a list of email subscribers is not easy. It takes time and effort. Email … Read more

Some tips on eCommerce and Content Marketing. Finnish ecommerce startup Starcart has raised 1,4 million euros. With the capital, the company wants to strengthen operations in Finland. Additionally, the comparison service wants to expand across Europe. Starcart is a startup from Finland. On the ecommerce platform, shoppers can compare prices and shop at different retailers. … Read more

Tutorials & tips about eCommerce and Content Marketing. No-code apps allow users to create and customize applications without needing to write HTML, JavaScript, or any other programming language. No-code “development” uses visual, drag-and-drop tools. Popular no-code providers include Shopify, Squarespace, Webflow, BigCommerce, and Wix. These platforms provide templates and tools to create a professional-looking ecommerce … Read more

Some advice about eCommerce and Content Marketing. Thanks to a few powerful and free extensions, Google Chrome is my go-to browser for search engine optimization. I’ll describe those extensions in this post. Keyword Research I’m constantly seeking new sources of keyword inspiration for new and existing content. Three free Chrome extensions — Keywords Everywhere, Glimpse, … Read more